6 Simple Strategies To Get Free Advertising For Your Home Based Business

Here are 6 simple strategies for getting free advertising for your home based business. I have found them to be quite effective for my advertising needs.

Paying for advertising can get quite expensive and the object is to make money and keep it. Not to spend it all on advertising to make money.


Google +
If you are using Gmail you can open up a Google + page and add your business link to your profile page.

Amazon
On Amazon you can open up an account and add your profile. In your profile you can add a link to your business page or a website. Comment on different products and people will see you as an authority figure and check out your profile.

Traffic Exchanges
One of the traffic exchanges that I use is Traffic Swirle. This is to get free targeted traffic to your websites.

YouTube
YouTube is an excellent way to get free advertising for your business. Just make a video about your product or the services you provide.

Blogging
Blogging is an excellent way to let people find you on the Internet and learn about your products. With blogging you can do a blog post everyday or once a week. You do need to learn a little bit about blogging. You can learn some basic on my blog.

Comment on blogs
Commenting on other people blogs is a great way for people to notice you and become interested in what you are about. Your comment if done well will peak a person's curiosity about you and they will check you out.

Forums
There are literally hundreds of forums on anything you can think of. Join a few and comment on the tops they have. When you join there is usually a signature box below where you can leave your link to your business or website. Some of them even let you add a URL to your profile page.

Hope you find these 6 simple strategies to be very helpful. You see most people use these sites every day but don't realize that they can also be great free traffic for their home based business.


Business Opportunity



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Product Review: My Traffic Box

My Traffic Box is a new site that says it guarantees more CONVERTING web visitors and online advertising with very little effort or cost.  So I decided to put it to the test...

My first impression was the site looks professional and clean, with an attractive look and feel.  It is easy to read and understand.  Joining the site was easy and painless--they do offer 2 upgrade options but they are not required to gain the benefits.

The Members Area is very well laid out and intuitive--I could figure out what to do after only a few minutes and was able to get up and running in less than 5 minutes.  Inside the site, you create links and ads--the links you simply enter any URL links you use into the generator and it transforms them into "My Traffic Box" links.  You create ads for anything you want to promote using the My Traffic Box Ad Generator, which is very easy to use.  You can create as many links and as many ads as you like.  And they are organized in a logical way--links are displayed in the order you create them but also your 5 most recent links appear on the main page for quick reference.  Also, since the link generator is the tool you'll use most, it is also right at the top of the main page when you login.  Very smart!

After you've created at least 1 link and 1 ad you can start to generate traffic.  Just use and promote the new My Traffic Box link instead of the original source link you had.  Every time the My Traffic Box link is clicked, the page loads followed by a cool slide-up ad window at the bottom.  It displays an ad PLUS an image with your affiliate link that goes back to My Traffic Box.  So if anyone clicks the My Traffic Box image they see the site, and if they signup they become your referral.  It's a great viral feature because you can build referrals without even trying to just by using the site.

Now every time the ad window displays (your My Traffic Box links get clicked) you earn credits that get YOUR ad displayed in the ad windows when other members' links get clicked.  So the more clicks, the more times your ads get displayed.

And this works virally--meaning as you make referrals into My Traffic Box (either by promoting it or just using it and visitors click the My Traffic Box image on the ad window to join) you also earn ad credits on THEIR link clicks.  And this works up to 5 levels deep.  So you can create a massive amount of free ad views and web traffic by referring others to My Traffic Box also.

I didn't get to test the full effect of a big downline yet (I just got the tool) but I can tell you the rest of the site works exactly as stated--my links got clicked, I earned credits, and my ads got displayed.  My Traffic Box even tracked my results so I know how many clicks and how many ad displays.  That was an impressive unadvertised extra feature.

There is one more benefit and feature which might be the best of them all--downline emailing.  You can email your downline with offers, promotions, or whatever you like, and here is where My Traffic Box really shines.  They took time to make the emailing often enough that it's valuable as a user, but no so often that it's a burden to your downline.  But the best part about this feature (and actually the credit earning too) is that it tells you exactly how long until you can mail again.  Now THAT's cool.

Overall I have to say I am impressed with My Traffic Box.  It is simple yet powerful, and delivers on its promises.  Highly recommended to anyone who wants to increase traffic and advertising.

See it and join here:
http://mytrafficbox.com/aff/1457

You can check out the video below for more info.

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Advantages Of Marketing Your Business Online

If you are not already marketing your business online, it is time to start. Although there are a few exceptions, just about every business can benefit from online marketing. There are just so many advantages to this type of marketing. First of all, it is extremely affordable to market your business online. Other advantages to marketing your business online include the ability to reach a large target audience, the ability to reach potential customers all over the world and the ability to customize the marketing for different sectors of the target audience.

The affordability of Internet marketing is one of many reasons why many business owners are turning to the Internet for advertising. Advertising online is incredibly affordable especially when you consider how many potential customers a business owner can reach with an online marketing campaign. Most methods of online advertising are quite affordable and some of them do not have any direct costs.

For example, you may choose to market your business online by participating in industry forums and posting links to your website whenever it is appropriate to do so. In this case the cost of creating and maintaining the website is insignificant in comparison to the number of potential clients you could reach through online marketing. Additionally, the costs associated with posting links to your website are incidental. You could consider the cost of having access to the Internet as part of the cost but you most likely require Internet access for other reasons as well so it is completely worthwhile.

Reaching a large target audience is another very worthwhile reason for marketing your business online. You may have spent a great deal of time and energy doing market research and determine who your target audience is. You may have also spent a great deal of time trying to figure out the best way to reach this audience. This is a very sound marketing principle but as it applies to marketing on local television, radio and print media it only allows you to reach a limited audience. However, when you take your marketing to the Internet you automatically drastically increase your potential target audience because you now have the ability to reach members of your target audience around the world.

This ability to reach customers around the world is another major advantage to marketing your business online. Regardless of where you live and operate your business, you have the ability to reach those who have an interest in the products you sell or the services you provide no matter where they live. This makes it possible for you to do business with customers around the world.

Likewise the fact that the Internet is available 24 hours a day is also very beneficial to those who choose to market their products or services online. Shopping for products and services in person can be very difficult especially for individuals who work long hours or those who work unusual hours. These working conditions make it difficult for these individuals to do business and make purchases of products and services they need during regular business hours.

However, business owners who have an online presence are much more convenient because unlike stores and calling centers, the website never closes. This convenience gives potential customers the ability to view products and services, compare these products and service to the ones offered by competitors and make a purchase at any hour of any day.

If you are a business owner who is reading this blog post and you do not already have a strong online presence, you need to immediately start learning more about the world of Internet marketing. This is so important because if your competitors are marketing online, you may find they are gaining a steady advantage and are becoming more appealing to potential customers. Before too many of your potential customers become loyal customers of the competition it is time to start figuring out how you can market your business online and keep up with the competition.

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Easy Home Business Ideas For Finding Customers

What are best avenues to bring customers to you and increase your visibility? In this post, we will look at some methods that business owners have used for many years and have been very successful at increasing their customers and generating more revenue for their business.

A very effective way to generate business, thus increasing your profits, is to talk to people you know; friends, families, neighbours, hit the pavement, spread the word to everyone you know, especially those who like your business and the products you have to offer.

Be creative; if for example one of your products is balloons consider going to all the restaurants in your area and make a deal to have your balloons given to the children who enter. When you visit businesses or friends take a few samples of your products to show them, leave your products with them so they can look at them while you are gone and then follow-up with them and find out what they think. Make them feel a part of your business.

Networking is a great way to make business contacts and you can do this almost anywhere that you go. Your local chamber of commerce often has networking functions where you can meet other business owners in your area. You can talk to them about their business and what works for them, exchange business cards. This is a great method for making contacts. After the social function make a point to go and visit their business,it is important to develop a relationship with them.

Take a walk around your neighbourhood. This is a great way to meet new people in a casual environment and allows you to sell your product without really selling it. You will have an opportunity to find out what customers who are near you like. Will your product appeal to them? Should you tweak your products to match the potential customers that are near your area? Go into that coffee house that you may not frequent and spend sometime talking with the other customers. This gives you a good feel of the potential market near you.

If you do not have a web page yet, then it is high time to utilise this tool for marketing your business and the products you offer. If you are not comfortable creating your own page there are many professionals that can do this for you and you can use this as an opportunity to promote your business as well. As they get to know your product while they are creating a web page for you, they can also refer others to your site. Remember, when creating a web-page you want to provide the potential customers with information and keywords that are specific to your company.



photo by Sharon Mollerus

Bronzi Home Based Business Tips


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Affiliate Marketing is One of the Most Cost-Effective Ways to Advertise your Business

Ever heard of affiliate programs? These are forms of Internet advertising that rewards the affiliates for driving traffic to the advertiser or for other transactions. The advertiser pays the affiliate to place a link on their website, and the affiliate sends traffic to the advertiser in return. Simply put, it's about paying commissions to people who help you make sales. It's that easy.

Affiliate marketing has its ups and downs. It could be draining if you are not armed with updated information and the technical how-tos. But this article's sole objective is to reach out to you and not to badmouth affiliate marketing.

Here are the following reasons on why web marketers go gaga over affiliate marketing as a form of Internet advertisement.

1. Low cost

Many are scared to go on a home based business because of the capital required. In affiliate marketing, you don't have to spend much to start raking in moolah.

2. Inventories not included

Product management fuss could be very stressing. An inventory is not asked to be maintained. The merchant does the maintenance required.

3. Unlimited income through leverage

When you have a paid job, your monthly income mainly relies on whether you go to work or not. With affiliate marketing, your affiliates could all just lead traffic to your site without having to lift a finger after providing them your ad copy and links. Though not every web marketer earns limitless, it still is a fact that all the necessary matters for the advertiser or Internet marketer are all there to be successful.

4. Go worldwide

With affiliate marketing, you are dealing with a global market place. All you have to do is choose a niche product and prepare all the necessary tools for your affiliates to lead traffic from just about anywhere to your website.

5. Low risk

The very main reason for Internet marketer's enthusiasm with affiliate marketing is its having a low risk factor. Especially for those with low budget set aside for advertising, affiliate marketing is just the way to do it.

6. No closing time

With affiliate marketing, your business works every single second of the day while targeting a worldwide market! What could be better than that?

But all of these will be put to waste if you don't have the right niche product and all the other important tools to make it big in affiliate marketing, i.e., well-SEO-ed website. So better work on this first before ever considering those benefits.










photo attribution Brad Crooks
Bronzi Home Based Business Tips


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Building a Home Internet Business – It’s Easier Than You Think

Building a home Internet business does not take an enormous chunk of money or computer expertise to get started. With a business based on the Internet, you will be surprised at how easy and cheaply you can have your own business that makes money for you. You do have expenses when building a home Internet business, but they are very minor when you compare them to the expenses involved in a brick and mortar business.

Going into Internet based businesses blindly is not really a good choice. You do need someone to mentor you while you are building a home Internet business and there are many legitimate programs that you can enrol in to help you as you are building your business from the ground up.

Before you start building a home Internet business you need to determine what it is you want to sell. It may be something you know that consumers really want to buy, but you do need a plan so that they will buy from your Internet based business. Therefore you have to think about the design of the website and how you want to market the products. It will only take a few sentences to achieve the goal of selling from your Internet business when you explain to customers visiting your site, why they need this product. You don’t need to be a superb author to do so. This will keep the customers interested and want to explore what you have to offer.

Begin building a home Internet business with the end goal in mind. Make a list of all the keywords associated with your product, including the benefits, because this is how Internet based businesses get high rankings in the search engines. Describe what it is your business sells and set a goal for yourself in terms of how much money you would realistically like to make from this business.

The next step in building a home Internet business is to start thinking like a customer. If you were to search the various Internet based businesses selling this same product, what would you be looking for? You can test out your plan for your home based Internet business by using the keywords you came up to do an online search. This will give you an idea of how many Internet businesses there are selling this same product. You may decide to continue or you might start building a home Internet business with a different focus. There are almost limitless ideas for working from home with a business on the Internet.

Building a home Internet business is extremely achievable for almost anyone, it just takes some application and some knowledge about how to do it, which is always available.




Bronzi Home Based Business Tips

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Building A Home Internet Business

The first step in building a home Internet business is to find out what it is you want to sell. There are numerous options and countless moneymaking schemes and scams that we are bombarded by everyday. Be careful to do enough research on the pros and cons of each option, and then decide which is best for you.

The next step in starting your Internet business is to make sure that your idea or connection is legal. Consult an attorney for the FTC regulations for online business, and get the advice of an accountant regarding tax obligations and learn how to keep books.

Having an impressive website presence is the cornerstone of your online business. Get a domain name that is easy for customers to remember, reflective of your line of business and can be easily picked up by search engines. Though the web address given by your Internet provider can be used, there’s the danger of losing your domain should your service provider go out of business. Make sure to register the domain name though it might cost a little.

Choose a web hosting company that is reliable and offers a wide range of packages depending on the needs of a growing business. Choose a package depending on its bandwidth, disk space, e-mail facility, downtime, customer support, back up facility and any other additional facilities your business might need. There are many free hosting service providers, but resist the temptation and pay for your service. Free hosting does not give you control over your site nor does it give a professional look to the site.

Web design is crucial, so if you have any budget at all, hire someone to design it. It’s worth the money to have a clean, creative design that will identify your site and your product. It should be easy to upload and navigate and should appeal to your target audience.

You officially start business by launching the site but that’s not enough. Promoting and improvising the site through constant updating is what makes you different from a million others. Put together a systematic plan that works for you.




picture by Elisabeth Leysen

Bronzi Home Based Business Tips

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Top 15 Ways to Build Your Subscriber List For Your Home Business

Email marketing can be profitable for any business, no matter what kind of product or service you offer. It is significantly cheaper than other advertising methods and, if done right, helps build loyalty and trust with customers. As a result, you generate more sales and more profits!

The foundation for successful email marketing is a targeted, permission-based email list. Marketers call contact lists their 'goldmine' because it can generate much of their sales revenue. If you've built up a list of opt-in subscribers that are qualified and interested in what you have to offer, then you've completed the first step and are on your way. Now it's time to 'mine' for gold!

Below you'll find several list-building and retention ideas that will help you get the best results from all your email marketing activities:

1. Provide useful, relevant content. Your visitors will not give you their email addresses just because they can subscribe to your newsletter free of charge. You have to provide unique and valuable information that will be of interest or use to them.


2. Add a subscription form to every page on your website. Make sure it stands out so it is easy to find. If it doesn't look cluttered, you may want to include more than one on some pages. For instance, if your opt-in form always appears in the top-left corner of your site, you may want to add one at the end of your most popular articles.


3. Add subscription forms to your social media pages. Make sure that you don't waste this valuable source of revenue opportunities. Integrate your sign-up forms with Facebook and more!


4. Make it easy for readers to sign up. The more information you request, the fewer people will opt-in. In most cases, a name and an email address should suffice. If it's not necessary, don't include it here. You can always survey them once they're customers! We do recommend that you provide a link to your Privacy Policy however.


5. Publish a Privacy Policy. Let your readers know that they can be confident you will not share their information with others. The easiest way to do this is to set up a Privacy Policy web page and provide the link to it below your opt-in form. (Note: If you don't have one, put the words 'privacy policy generator' into a search engine and you should be able to find a suitable form to use.)


6. Provide samples of your newsletters and Ezines. This lets potential subscribers review your materials before they sign up to determine if it's something they'd be interested in.


7. Archive past newsletters and articles. An online library of past newsletters and articles is both appealing and useful to visitors and builds your credibility as an authority. In addition, if your articles are written with good SEO techniques in mind, they can increase traffic to your website through enhanced search engine positioning.


8. Give gifts subscribers can actually use. Offer an opt-in bonus for joining your subscriber list! Write an ebook or provide a PDF business report, or even hire a programmer to create downloadable or web-based software. But don't limit yourself to offering gifts to opt-ins. Give them out when your readers fill out a survey, provide a testimonial, success story, or a great product idea. Let them know when they can expect the next gift offer. Everyone likes to get something for free! And if you pass out 'goodies' throughout the year, your subscribers will feel truly appreciated − and that's good for business!


9. Ask your subscribers to pass it on. Word of mouth is a powerful viral technique that works great with email marketing. If your subscribers find your content interesting, amusing or informative, they'll probably share it with their friends. This can be a great source of new customers, so make sure to remind them to 'pass it on'.
10. Let others reprint your newsletter as long as the content is not modified. If you're happy to share your content with the universe, then why not! Many webmasters and newsletter publishers are actively looking for high-quality content and, if they reprint your newsletter, you'll get new subscribers, and more traffic and links pointing to your site.
11. Include a 'Sign Up' button in your newsletter. If you're using plain text instead of HTML, be sure to provide a text link to your subscription page. You may feel that this is not required because the subscriber is already on your list, but remember that readers will forward your newsletters to others, or reprint them online. Make it easy for them to subscribe!
12. Add a squeeze page. A squeeze page has one goal − to acquire opt-ins and build your list. Think of it as a mini-sales letter to go along with your subscription or opt-in gift. It should feature a strong headline and a couple of powerful benefits that should make subscribers salivate to sign up! Once created, use a service such as WordTracker to find hundreds of targeted keywords, and promote your offer using pay-per-click advertising from Google, MSN and Yahoo. Now that should make a splash!
13. Include testimonials on your squeeze page. This is crucial. Put one or two strong testimonials from satisfied customers on your squeeze page. This can be in any format, but you may find that multimedia (audio or video) is more 'believable' and inspires more people to action. To further enhance believability, get permission to use actual customer names, locations and/or urls (Don't use 'Bob K, FL'). Add a note inviting others to participate. After all, it's free publicity!
14. Blog religiously. Blogging is a great way to communicate with prospects and potential customers, and creates a nice synergy with your email marketing. Be sure to include your newsletter sign-up form on each page of your blog. You can start a free blog at Blogger or WordPress.
15. Post on other blogs. Post thoughtful comments and information on similar blogs with a link to your squeeze or opt-in pages. Also comment on others' blogs through trackbacks. In most cases, your comments will be posted on their blogs with a link back to your site. This is an easy way to generate new traffic and subscribers, and get your brand out there!

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4 Key Points to Branding

Branding is more than a logo and image or even a recognized name. It’s a person’s collective experience with a company’s product or service. A brand is a person’s overall perception of a company or product built over time.

Here are four things you should keep in mind as you build your company’s brand:

1) Own the “Significant Thing”: Dole tried to be all things to all people spend your time focusing on a single clear message. Mercedes-Benz owns “ Engineering “ in the car industry because it’s focused on that singular message for decades.

2) Consistency is key: consistent presentation will ensure that your customers recognize you. Be consistent in the use of logos, taglines, visual elements, tone, and ad copy. Coca-Cola it is one of the most recognized brands in the world because they haven’t changed in decades. Make sure your brochures, website, Direct mail, and all the other advertising have the same feel and message.

3) Make your message relevant: know your audience, know what they care about and how to speak to them. Make sure what you sell is what they need. Remember the conversation should always be about your audience, not you.

4) Use a strong offer to motivate: you want your audience to remember you and you want its members to buy from you. You need to move them to action. A strong offer should give them a reason to buy. Make the offer clear and appropriate for your brand.

Every time a customer comes in contact with your brand, they will have either a positive or a negative experience. Those experiences will add to their perception of your brand. Those experiences are recalled later when it’s time to make a purchasing decision. How do you want your brand to be remembered when the time comes for a prospect to buy? You need to start building that positive perception today and do whatever is necessary to maintain it.

Good luck.


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Formula For YOUR Success!

Finding your niche so you can concentrate. When you find out what your specialty is then you can start to promote to the people that are working on the same type of things you are. Are you just with a program to make money as an affiliate? Do you have your own website that goes back to your affiliate site? Are you selling homemade products?

Are you someone that is selling from his/her own store or mall? There are so many different things to promote and you want to reach your target audience to get the results that you are seeking.

Outline your tasks daily using the day timer you will know what day and time you can repost your ads or emails to Safelists. This is a great time saver. If you have multiple email accounts a program called Thunderbird by Mozilla is tops, login one place and check them all at once. A lot times for every task to get the most important done early when you are full of energy. Take breaks so you can re-evaluate what you are doing and be more receptive to tasks still to be done. Organization will set you above the crowd because you will accomplish more.

Reach your crowd after finding your niche you need to advertise to your target. Go to forums and post to the ones that fit your niche so you will be working your ads to people with the same goals and targets you have. In the forums you will not be able to blatantly set your ads out, post what you would like to add and then leave your signature with your URL in it. If they enjoyed or learned from your post they might want to follow up by visiting your site.

Mentors get you trained and help stimulate the learning process. They keep you fortified with uplifting values and appeal to your excitement. With the right mentor you will go farther because you are learning from them, this shortens your learning curve. When you work with others listen and you will gain information from them from what they have been doing in their promotion.

Using every avenue of promotion, traffic exchanges also use banner views for your credits. They have blog exchanges, you view others blogs to get traffic to your blog. They also have banner rotators you can post one url in the banner slot with 5 banners loaded to cycle through. Just a few of the ways to make your time work better with tools online. Before you purchase any software online check out and see what other people have to say about it at Google. This is a way to find out before you have put out your money for software that will not be used. Market wisely and then you will be in the profit zone.

Leave nothing to chance, ad trackers help you to find which promotion is working for you. This also depends on titles and content when this has been checked and it still does not pull people in, then leave the non-producers behind and find new ones. Traffic Hoopla has the top promoters listed every week; this is a good resource to check. This one costs but still a good resource-Traffic Testers.

Advertise, and advertise some more, you just have to get the word out. Even the big names put their logos and advertising out there for millions of dollars. You can start with the free ones and after making money move on and put your money out for paid advertising. Keep your records so you know what you are spending and what is bringing the people to your site.




©  Diana Rickett (LadyDi)

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Your Website...Is YOU!

Your website represents you. Its appearance can make or break sales. Great websites entice visitors to stay, buy and return again and again. Fantastic design features include: surfability, the importance of the main page, the appeal and ease on the eyes in the use of color, screen resolutions and browsers.

You are out shopping for healthy, designer food. You visit two health food stores. The first one is bright and cheerful: Its products are displayed pleasingly and its staff, with crisp, starched aprons on, are slim, friendly and helpful with smiles that twinkle. There is another health food store just across the road: Similar products. A fat, greasy-haired sweaty man, breath redolent of whisky, garlic and fermented cheese, egg stains on the front of his crumpled shirt, the middle of which strains to stay closed struggling to keeping its charge - a protruding belly - within, tired buttons at the ready to pop...comes to serve you.

You are your website: It is a reflection of who you are, your product, your service. Portray  yourself as a trained, seasoned professional. Your website is the only contact your customers, potential and current, have with you. You must create an atmosphere that is pleasing to your buyers to make them want to stay and buy, and more importantly, to want to come back again and again. You want to aim for repeat business. The long and short of it is this: Your website can make or break your sales...and your business.

TRICKS OF THE TRADE
What secrets can you apply in the design of your website?

1. Surfability
Do your research by visiting several websites. Note what make them appealing, attractive or the opposite. Always remember that visitors to your site have one goal in mind: They are either seeking information or shopping for a product. Your goal is to give them what they want without their having to search for it. It is a cardinal rule to make your site easy to navigate. Ensure that all the information is relevant to your product/service. Convince visitors that they absolutely need your product to solve their problem(s).

2. The First Impression Lingers...The Importance of your Main Page
The main page has a very specific purpose: It is the store front of your website where your visitor lands and from where she/he will shop. Therefore, this page must load very quickly and be easy to view. This is the first contact with your customer: First impressions can either close a deal or...lose this same deal which has exactly the same potential.

Make things simple: Ensure that links are easily viewable by your visitors and that these links will navigate your visitors to where they wish to go. Very often, a great choice is the use of tables when deciding how to design the main page of your site. If your page takes more than ten seconds to load even on a 56k modem, your visitor will click away, through impatience, or to save time, seeking information or products elsewhere. To speed up the loading of your main page, it is advisable to avoid large, or excessive, graphics. Too many banners or special effects often also cause a page to load slowly.

3. Make your Website Appealing to, and Easy for, the Eyes
* Colours
Mild colors are your best bet. If your site is a content site where your visitor will be doing a lot of reading, it is a good idea to keep to black and white. You can add color when using tables as a means to brighen up the page. However, always remember to keep the overall look of the page professional and appealing to your target audience that will be visiting more often.

* Screen Resolutions
These vary among monitors. It is, therefore, good counsel to set the pixels to a standard 800x600. You may also choose to set the tables in your web page to span a percentage of the page rather than a set number of inches. This will be sure to accommodate all screen sizes.

* Browsers
Bear in mind that a lot of Internet users will not use the same browser as you. Therefore, make sure that your site looks as good on other browsers as it does on your own. You can do this by downloading several browsers through which to look at your page.

Be aware that the overall look of your website is to make it attractive to visitors, which in turn appeals to emotions and, therefore, lead to sales and to make money for you. The appearance of your site, if properly designed, can be an excellent marketing strategy for your product/service.



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